Work / Live Commerce

Commerce · Social + live production

Holiday livestream

$1.2M sales in 24 hours

Situation

A holiday event had to turn attention into orders inside one broadcast. Top SKUs needed a run-of-show, not a highlight reel.

What Influ8r did

  • Built the livestream around a sell-through plan: open, proof, offer, restock, close
  • Staffed production and creator management rather than handing the brand a tool login
  • Used shop-integrated video before and during the show so the audience arrived with context
  • Kept a human producer on claims, inventory, and on-screen offers
  • Treated AI as the pre-show matching and cut-down layer, not as the host

Outcome

$1.2M in sales in 24 hours, with top SKUs sold through, as published by Influ8r. Live events on comparable programs are positioned for up to 10x higher conversion than traditional e-commerce.

Services shown: Social Media, Digital Marketing, AI Advertising.

Industry monogram only. No client logo.